Introduction to Google Ads

Learn the basics of account & campaign creation, & protect against wasted spend.

With this Google Ads workshop, you’ll get a solid understanding of the platform and will allow you to confidently set up a campaign that targets your audience as cost effectively as possible. This session, as well as our Google Analytics training, will give you a wider knowledge about the tools available to you in digital marketing and how to build upon the potential of your business!

What’s Included With Google Ads Training?

  • This includes creating your account, explaining the basics of the platform and creating your first campaigns.

  • You’ll get to know all about ad formats, targeting options and keywords; this will lead into how to create an ad that’s optimised for performance, explained to you in a clear way.

  • We’ll help you understand your campaign’s statistics, such as clicks, impressions and conversions, and how to interpret those results as a way to measure the effectiveness of your ads.

  • Our experts will show you how to use the data available to you so you can optimise your campaigns to better their performance; resulting in successfully achieving your goals.

We’ll guide you through the Google Ads platform with our Google Ads training course, using our in-depth knowledge to introduce you to the basics and get you started on your advertising journey!

Half Day

Full Day

Custom Solutions

A half day Google Ads training session is ideal if you want a surface level understanding of how to best set up and use Google Ads for your business, including campaign, ad group and ad creation.

Our full day Google Ads training gives you a deeper understanding into using the platform to increase revenue, and help you analyse the key metrics needed to understand the relationship between volume and profitability.

Our custom training options will help you learn how to use more advanced features to scale your campaigns to even greater heights, so you can reach a wider audience and drive your business’ growth forward.

GOOGLE ADS EXTRAORDINAIRE

Jamie Murray

Sessions Delivered By Google Ads Professional

With Google Ads training sessions delivered by our very own PPC professional, you can be sure you’re getting the best of the best when it comes to setting up and optimising your Google Ads account. With experience stemming from global companies and regularly managing hundreds of thousands of pounds, Jamie can help businesses of all sizes to make the most of their budget, optimise campaigns and account structure, and scale spend effectively.

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